Friday, 16. May
-
17:00
Parade on Piazza Riforma, followed by the Franciacorta Aperitif Night in collaboration with selected local restaurants
16 – 18 May 2025
Discover the charm of classic motoring in the heart of Lugano
Join us for a unique three-day celebration where automotive art, history, and elegance converge. The Lugano Elegance is not just a contest—it’s a living museum of the most beautiful classic cars, open to all who share a passion for design, craftsmanship, and timeless style.
Whether you’re a collector, enthusiast, or simply curious, come walk among masterpieces and enjoy an unforgettable experience on the shores of Lake Lugano.
Program for the public
Free Admission
Saturday, 17. May
-
09:00 – 17:00
Exhibition, concours, and awards ceremony in the Piazza Riforma area
Dress code: Vintage clothing is welcome to enhance the atmosphere of the event.
Sunday, 18. May
-
12:00 – 14:00
Exhibition on Piazza Riforma
Timeless Elegance
The Concorso d’Eleganza Città di Lugano celebrates the heritage and beauty of classic cars. Established in 2022, it has quickly gained prominence as one of Europe’s most notable events, combining strong international appeal with the charm of the city. Additionally, it stands out as one of the few events of its importance to offer free entry to the public.
Participants’ vehicles will compete to win their respective class and the prestigious Best of Show trophy, while guests and partners will enjoy the immersive experience of the Lugano Elegance Village.
Lugano, Beauty and Style
The event takes place in the extraordinary setting of Lugano’s city centre, specifically Piazza Riforma and Via Nassa. Making it one of the few elegance competitions of this calibre hosted in a city’s centre. It blends the magical lakefront ambiance with the extraordinary design of automobiles, enhanced by a panoramic tour allowing participants to discover the region’s breathtaking beauty.
Enchanting Spring
On Friday, 16. May, the springtime atmosphere and afternoon tour will welcome participants. Saturday, 17. May, will focus on cars from the 1930s to the 1970s. On Sunday, 18. May, Youngtimers and sports cars will take the centre stage.
Participants’ program
Thursday, 21 May 2026
Friday, 22 May 2026
Saturday, 23 May 2026
| Hour | Description |
|---|---|
| 10:00 | Registration of cars and crew accreditation |
| 12:00 – 14:00 | Welcome brunch |
| 14:30 | Technical checks |
| 16:30 | Opening ceremony |
| 20:00 | Inaugural Dinner |
| Hour | Description |
|---|---|
| 10:30 | Departure Lugano Experience |
| 11:00 | Private cultural visit |
| 12:00 – 14:00 | Convivial lunch |
| 14:00 – 15:00 | Parade of cars in the city centre |
| 20:00 | Private dinner |
| Hour | Description |
|---|---|
| 09:00 | Start of the Concours d'Elegance |
| 11:00 – 14:00 | Aperitif at the Lugano Elegance Village |
| 15:00 – 16:00 | Awards ceremony in Piazza Riforma |
| 19:30 | Gala Dinner and Awards "Best of Show" |
