Our story stems from a deep passion for the world of classic cars. As founder, my goal has always been to combine technical knowledge and experience to create prestigious events, and Lugano Elegance is the ultimate expression of this.

The team works meticulously to offer services of the highest standard, a commitment confirmed by our collaboration with iconic events in the sector and the organisation of rallies such as the 1000 Miglia Warm Up Switzerland.

A well-known collector of historic cars from Lugano, he helped bring Lugano Elegance to life thanks to his deep passion and knowledge of the automotive world. His many years of experience, also gained through the Maserati Club Switzerland, has inspired the birth of many other initiatives that celebrate vintage cars.

After founding the event, he passed the baton of the organisation to Scuderia Classiche, continuing to inspire the event in his role as Founder and Ambassador.

As a result of his passion for classic cars and his experience as Head of Training at the Cantonal Police Command, Christophe leads the logistics and security management, ensuring a smooth organisation and efficiency.

With over 15 years of experience in event management across Switzerland and Italy, Loredana Longo oversees hospitality and on-site operations for participants and partners alike. Originally from Italy, she leads the way Lugano Elegance is experienced in person, ensuring that every moment, from arrival to closing, reflects the standard the event is known for.

Originally from England and raised in Zurich, George now calls Lugano home.
He oversees all external communications for Lugano Elegance, from social media to partner and sponsorship representation, and leads driver care, ensuring participants are looked after at every step of the event. His passion for the automotive world drives the way Lugano Elegance is seen and represented to the outside world.